SCHOOL OF THE ARTS   |  UNIVERSITI SAINS MALAYSIA

TS. DR. NURUL HANIM ROMAINOOR

Senior Lecturer

I started as a Multimedia Designer in my early career in 2002, the business world but made the unexpected but highly satisfying transition to the academic world in 2014. Working as a Computer Graphic Designer has given me a solid grounding in the art of creating compelling visuals. I am gain title as Senior Lecturer in 2018 at the School of The Arts of Universiti Sains Malaysia (USM). Currently, I am holding the position of Head of the Graphic Communication Program since 2019. I am a Professional Technologist certified by the Malaysian Board of Technologists (MBOT) as of 2021. Numerous significant roles and challenges have accompanied me on my journey through the constantly evolving ‘design’ world, all of which have influenced how I view design instruction personally. Having mentored so many students (undergraduate and postgraduate) in the past 10 years at the School of The Arts, Universiti Sains Malaysia, I have learnt that self-mastery is not the most straightforward guide to impose on my students. It takes a great deal of self-awareness, clarity of direction, complete honesty with oneself, maturity to accept responsibility, and a strong desire to grow as an individual. And it's a never-ending cycle of personal development and reflection. My varied experiences have come together to form a holistic perspective on the essence of design as I trace my development from a Multimedia Designer to an academic with an appreciation for nurturing creative minds. At this stage in my professional life, I am more committed than ever to encouraging original thought and helping students see the infinite possibilities of innovation in our ever-evolving world.

Education

  • AU; PhD in Design, Curtin Uni of Tech, AU.

  • NZ; MDes in Arts and Creative Industries, Curtin Uni of Tech,

     

  • BCGD (Hons) Computer Graphic Design, University of Waikato,

Areas of Expertise

Visual Communicatioin, Interface Design, Graphic Arts

Research Interest

  • Interface Design
  • Apps Design
  • Literary Design (Book Design)
  • Brand Identity and Logo Design
  • Design for Social Change

Research Topics

  • Art Design & Creative Multimedia Technology
  • Communication Mix
  • Transdisciplinary collaboration
  • Holistic approach
  • Social includion

USM EXPERTS

SPORTLIGHTS

  • PUBLICATIONS



    Yi, Z., & Romainoor, N. H. (2023). A Systematic Literature Review for Interface Design of Pelvic Floor Muscle Training Mobile App base on mHealth 2017-2022. Journal of Advanced Computing Technology and Application (JACTA), 5(1), 28-42.

    Deng, L., Romainoor, N. H., & Zhang, B. (2023). Evaluation of the Usage Requirements of Hospital Signage Systems Based on the Kano Model. Sustainability, 15(6), 4972.

    Zhang, B., & Romainoor, N. H. (2023). Research on Artificial Intelligence in New Year Prints: The Application of the Generated Pop Art Style Images on Cultural and Creative Products. Applied Sciences, 13(2), 1082.

    Deng, L., & Romainoor, N. H. (2022). A bibliometric analysis of published literature on healthcare facilities' wayfinding research from 1974 to 2020. Heliyon, 8(9), e10723.

    Deng, L., & Romainoor, N. H. (2022). Research on Evaluation Method of Wayfinding Signs in Medical Institutions Based on Mobile Network Intelligent Navigation. Scientific Programming, 2022.

    Ding, L., & Romainoor, N. (2022). Examining Factors Affecting Consumers’ Purchase Intentions for Chinese Museum’s Cultural and Creative Products. Asian Journal Of Arts, Culture And Tourism, 4(2), 1-11

    Gan, F., Romainoor, N. H., & Guo, Z. (2022). Research on innovative design of product packaging based on big data technology. Scientific Programming

    Liu H., Wang Y., Huang Z., Romainoor N.H. (2022) A study on the attractive quality attributes of Guochao Tshirt products based on consumer emotional experience [基于消费情感体验的国潮T 恤产品魅力属性研 究], Journal of Silk 59 (2), 55-67

    Ding, L., & Romainoor, N.H., (2022) A study on the perception of Sichuan Museum tourism experience based on web text analysis, Journal of Social Science and Humanities 5 (5), 01-09

    Romainoor, N. H., (2021) A Systematic Literature Review: Arriving at the edge of Jawi Script by reading it against the grain in Contemporary Perspectives in Performance Arts and Design 1, 133

    Liu, H., Li, X., & Romainoor, N.H. (2021) Qualia of new Chinese-style clothing products, consumer product attitude and purchase intention, Journal of Silk 57 (11), 58-65

    Liu, H., Li, C., Huang, Z., & Romainoor, N.H. (2021) Research on gap between consumer demand and product design supply of new Chinese-style clothing products | 新中式服装产品的消费需求与产品设计供给 落差, Fangzhi Xuebao/Journal of Textile 42 (8), 167-174

    Sani, M. N. A., Amran, A. A., Kamil, M. J. M., Romainoor, H., & Kanyan, L. R. (2020). The appropriation of product design as solution to minimise risk of exertional heat illness among Marathon runners. International Journal of Human Movement and Sports Sciences, 8(6), 63-67.

    Romainoor, H., (2020) Success Is My Destiny in Yes I Can! (Amazon Publishing, Kindle Edition).

    Romainoor, H., (2019) The Will to Win in 13 Key Strategies To Make Money Fast in Business: Without Ads or Big Following (Amazon Publishing, Kindle Edition).

    Romainoor, N. H. & Mohd Radzi, F. I., (2019) Characteristics of Jawi Script for a Future Typographic Study: A Systematic Literature Review (Conference Paper in The 3rd Communication Academics' Seminar (CAS19) "Communication and Culture in the Digital Era)

    Romainoor, N. H., & Suhaimi, S. N. (2017) Art as Images in the Meaning of Being (Conference paper in The Image Research Network, 8th International Conference on the Image, Venice International University,San Servolo, Venice, Italy- International).

    Romainoor, N. H., & Abdullah, S. (2017) EMBRACING CYBERCULTURE ON GRAPHIC DESIGN (Conference Paper in Malaysian Journal of Creative Media, Design and Technology).

    Romainoor, N. H. (2015). Design Research in the Social Realm: An Analysis of a Theoretical Design model. International Journal of Liberal Arts and Social Science, 3(4).

    Md Romainoor, N. H. (2013). Illustrating a case by using diagrams: Development of Social Inclusion of people with Down syndrome in Malaysia (Doctoral dissertation, Curtin University).

  • COLLABORATION



    1.  Self Branding as Creatives Workshop (2023)with Rtist Sdn. Bhd.

    2.  ArtTech Fusion Hub 2023 in Viethnam with School of Media Design, UEH University.

  • MASTER/PHD PROJECT SUPERVISED



    MASTER - On Going

    1. 2022, RUTH A/P RAVANDRAN, MSC, RESEARCH - FULL TIME, Visual Methodology of Cultural Heritage: An in-depth study on Malaysia's typography in the early printing era 1806., MAIN SUPERVISOR

    2.  2021, TITUS TIMOTHY, MSC, RESEARCH - FULL TIME, The Use of Narrative Images to Create Awareness About Environmental Degradation in Kafanchan City, Nigeria., MAIN SUPERVISOR

    3.  2021, YI ZAO, MSC, RESEARCH - FULL TIME, Research on User Interface Design of Mhealth App: A Study of Femtech Pelvic Floor Muscle Training, MAIN SUPERVISOR



    PHD - On Going

    1.  2023, SHAN QIN, PHD, RESEARCH - FULL TIME, Research on the Innovation Path of Arts and Crafts Design., CO-SUPERVISOR

    2.  2022, PAN JIAN, PHD, RESEARCH - FULL TIME, Research on the Application of Variable Font., MAIN SUPERVISOR

    3.  2022, LIN CHUNHUA, PHD, RESEARCH - FULL TIME, Using a hybrid MCDM model to explore the promotion strategy of visual communication design for public health information dissemination in urban public open spaces., MAIN SUPERVISOR

    4.  2021, LI XIZHEN, PHD, RESEARCH - FULL TIME, Conserving Intangible Cultural Heritage: Resident’s Perspective on Protecting Gejia Batik in Southeast Guizhou, MAIN SUPERVISOR

    5.  2021, ZHANG CHENG, PHD, RESEARCH - FULL TIME, Experimental Study on Visual Communication Design in Mediascape., MAIN SUPERVISOR

    6.  2020, LU BAORONG, PHD, RESEARCH - FULL TIME, Development Trend of Illustration Design in Visual Art Design., MAIN SUPERVISOR

    7. 2020, ZHANG BOLUN, PHD, RESEARCH - FULL TIME, The Research of AI Art Generation of New Year Prints in Yangliuqing North China, MAIN SUPERVISOR

    8.  2020, LIU FULONG, PHD, RESEARCH - FULL TIME, Explore the Application of Graphic Visual Element Painting in Real World., CO-SUPERVISOR

    9.  2020, LIANG SIYING, PHD, RESEARCH - FULL TIME, In the Art of Painting, the Study of Color Emotion.,MAIN SUPERVISOR

    10.  2020, DING LILAN, PHD, RESEARCH - FULL TIME, Model Construction and Empirical Study on the Influencing Factors of Museum Culture and Creative Products Purchase Intention, MAIN SUPERVISOR

    11.  2020, HUANG YU, PHD, RESEARCH - FULL TIME, Research on the Visual Art Design in the Cultural Communication Between China and ASEAN., MAIN SUPERVISOR

    12.  2020, DENG LUJIE, PHD, RESEARCH - FULL TIME, Perception and Comprehension of Signage System for Wayfinding in Hospitals Among the Elderly in Guanzhou., MAIN SUPERVISOR

    13.  2018, YAN YIKE, PHD, RESEARCH - FULL TIME, The Application of Narratives in Graphic Design and Visual Communication Education in China., MAIN SUPERVISOR

    14.  2014, KHOR TEONG SIANG, PHD, RESEARCH - PART TIME, A Case Study of the Penang Young Viewers’ Interest and Perception of Local Mesomorphic Superhero Design (LMSD), MAIN SUPERVISOR



    PhD - Completed

    1.  2023 , GAN FANG, PHD, RESEARCH - FULL TIME, MAIN SUPERVISOR

School of The Arts
Universiti Sains Malaysia, 11800 Penang Malaysia

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