Dr. Ahmad Zuhairi Abdul Majid

 

Staff Academic AhmadZuhairi    Deputy Dean (Academic)

Senior Lecturer (DS52)
[Product Design Dept.]
   
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  Ext: 4072 / 3061
   

Profile

Dr. Ahmad Zuhairi has vast experience in product design and development since he joined Proton R&D and Sapura Research Sdn. Bhd back in 1990.  It was started from industrial design education for the undergraduate to postgraduate studies in UiTM, then pursued Doctoral Degree from Universiti Malaysia Sarawak. During his contribution to the industry, he engaged a lot of product design and development for telecommunication projects. Besides telecommunication and automotive industries, he's also keen to get involve in Service innovation research and projects. Currently as a senior lecturer in Product Design for School of the Arts at USM Penang.

2012
PhD (Industrial Design) Universiti Malasysia Sarawak

2005
Master of Art (Industrial Design) Universiti Teknologi Mara

1990
Bachelor of Design (Industrial Design) Universiti Teknologi Mara

Work Experience

2006
Current - Senior Lecturer (DS52), Universiti Sains Malaysia

2001-2006
Lecturer, Creative Multimedia, MMU, Cyberjaya

2000-2001
Tutor, FRSB, UPM, Serdang

1998-2000 
Principal Designer, REKA TEAM

1991-1998 
Senior Designer, Sapura Research Sdn Bhd

1990- 1991
Junior Technician, PROTON BHD

 Expertise

  •  Product And Service Design
  • Product Design And Development
  • CAD/CAM Applications

Teaching

  1. VISUAL PRESENTATION TECHNIQUE 1 [MANUAL], VPT101
  2. DESIGN METHODOLOGY, VPT203
  3. PRODUCT DESIGN II (STUDIO), VPT204
  4. VISUAL PRESENTATION TECHNIQUE II (COMPUTER), VPT206
  5. TECHNICAL DRAWING II (COMPUTER), VPT207
  6. MATERIAL AND PROCESSES, VPT211
  7.  Technical Drawing 1 VPT113
  8.   Computer Modeling 2 VPT212e
  9.   Technical Drawing 2 VPT213e

 

Graduate Supervision Master Degree by Research

Research

Interest

  •   Service Innovation Design
  •  Product Design and development

Research Grant

  1. Penggunaan Serat Asli Dalam Merekabentuk Komponen Ruang Dalaman Bas Transit Sebagai Artifak "Servicescape" Yang Membantu Kesempurnaan Perkhidmatan Pengangkutan Awam di Pulau Pinang , USM (JANGKA PENDEK) , RM29,997.10, 1/9/2014-31/8/2016

  2.  Melestarikan 13 Bangunan Warisan Malaysia Melalui Pembangunan Pakej Sumber Warisan Maya , USM (RU) , RM698,798.00, Mohamad Omar Bin Bidin , 31/10/2007-30/9/2011

Supervision
PhD
1.    SITI ZUBAIDAH BINTI IBRAHIM, - Investigate Drowsiness Car Driver By Using Heartbeat Sensor In South Malaysia
2.    NURAZLINA BINTI JAMALUDDIN, - Ageing: Does Appearance Matter
3.    IRWAN SHAH BIN MD YUSOFF, - Investigation On Malaysian Elderly Taxi Drivers Related To Musculoskeletal Disorder

MASTER
1.    AHMAD ZAKI BIN AZHARI, - STRATEGIC DESIGN LANGUAGE: Malaysia Cultcural Icon In Brand Identity Translation
2.    MOHAMAD MUJAHID KHAN BIN MOHAMAD DIN KHAN, Strategi Dalam Rekabentuk Perkhidmatan Muzium Negeri Kedah

BAC. DEGREE
2015/2016
1.    HAIRIEY BIN MOHAMED – Mengkaji Rekabentuk Cermin Mata 3D Untuk Pengguna Bercermin Mata Di Panggung Wayang.
2.    LIEW KAH CHUN – A Study On Future Communication Device
3.    LIM YEE XIAN – Space Saving Kitchen Furniture For Apartment
4.    HENG YEONG TENG – Redesigning An Easy-Access Patient Lifter For Nurses And Caregivers
5.    MUHAMMAD IZZUDIN BIN ZOLKAPLI – Merekabentuk Dalaman Dan Luaran Feri Pulau Pinang

Publication

  1. Nur Syafawati Hamim and Ahmad Zuhairi Abdul Majid (2015) Service Innovation Design Towards Ticketing System at Sungai Nibong Terminal, Reka 2014 Conference Proceeding, Vol. 1 2015, School of The Arts, USM, Penang.ISBN 978-967-13104-0-3

  2. Ooi Boon Jiet and Ahmad Zuhairi Abdul Majid (2015) Retail Efficiency and Productivity Enhancement Through Ergonomic Design. Reka 2014 Conference Proceeding, Vol. 1 2015, School of The Arts, USM, Penang.ISBN 978-967-13104-0-3

  3. Mohd Fazidin Jabar and Ahmad Zuhairi Abdul Majid, 2002, 7th International Conference on Computer Aided Architectural Design Research In Asia (CAADRIA)(Principles and Methods of Interface Design), Prentice Hall, 321 ISBN 983-2473-42-X

  4. hmad Zuhairi Abdul Majid, Wong Chui yin, John Hii Ing Kieng, 2005, Interface Design June - December 2004, Multimedia Universiti, 61. ISSN 1823-3953

  5. Editors-in-chief Nasir Baharuddin, Rahinah Ibrahim and Raja Ahmad Azmeer Jury Reviewer Ahmad Zuhairi Abdul Majid , 2013, STEDEX 13 Sustainable Tropical Environmental Design Exhibition Vol.5 2013, UPM, 227 ISSN 2180-0685

  6. Proceedings in the 2010 International Joint Conference on Design Yonsei University (Wonju Campus), 22-23 October 2010 (title: Wealth Creation Through Service Innovation Design in Malaysia), Wonju, South Korea, 22/10/2010- 23/10/2010, International

  7. A Zuhairi A Majid & Nazlina Shaari (2010) Design Strategy for Designing a Service in Malaysia, Future University Hakodate, Japan., 18/10/2010- 20/10/2010, International

  8. A Zuhairi A Majid & Nazlina Shaari (2011) Design Approach for Customer experience in Services, Fakulti Seni Gunaan dan Kreatif, Universiti Malaysia Sarawak, 6/7/2011- 7/7/2011, International

  9. A Zuhairi A Majid (2012) Perancangan dan Strategi Kaedah Reka Bentuk Perkhidmatan Berinovasi Persidangan Serantau Kearifan Tempatan , Pulau Jerejak Rainforest Resort, Pulau Pinang, MALAYSIA, 15/10/2012- 16/10/2012, International

  10. A Zuhairi A Majid & Nazlina Shaari (2012) Validation on Proposals for Strategic Service Innovation at Automobile Service Center, National Cheng Kung University Tainan, Taiwan., 22/10/2012- 24/10/2012, International

  11. S Amizul A & A Zuhairi A Majid (2013) Menglobalisasikan Penggunaan Serat Batang Pisang Tempatan dalam Penghasilan Struktur Sokongan Pembungkusan Produk (ICT), Sutra Beach Resort, KualaTerengganu, Malaysia, 6/10/2013- 7/10/2013, International

  12. A Zuhairi A Majid & M Hafeezur (2015) Penggunaan Serat Asli dalam Rekabentuk ‘Servicescape’ Kepada Kenderaan Awam. Persidangan Serantau Kearifan Tempatan. Bali, Indonesia. 22/10/2015- 24/10/2015

  13. Reviewer - EXCEED coffee table book, Universiti Sultan Zainal Abidin,, EXCEED Industrial Design Vol.1 2013 Universiti Sultan Zainal Abidin, Terengganu., Mohd Hisham Omar, 2013

  14. A Zuhairi A Majid (2015) Inovasi Dorongan Masa Depan, Transmit: Siri Esei & Kajian Praktis Studio Seni. Editor M Khizal, Fauzan O, Izmer A, Shahrul A S, PP Seni USM, ISBN 978-967-394-220-6

  15. Principles and Methods of Interface Design, Multimedia University Cyberjaya, Selangor, 18/4/2002-20/4/2002, International

  16. Proceedings in the 2010 International Joint Conference on Design Yonsei University (Wonju Campus), 22-23 October 2010 (title: Wealth Creation Through Service Innovation Design in Malaysia), Wonju, South Korea, 22/10/2010- 23/10/2010, International

  17. Design Strategy for Designing a Service in Malaysia, Future University Hakodate, Japan., 18/10/2010-20/10/2010, International

  18. Design Approach for Customer experience in Services, Fakulti Seni Gunaan dan Kreatif, Universiti Malaysia Sarawak, 6/7/2011- 7/7/2011, International

  19. Persidangan Serantau Kearifan Tempatan , Pulau Jerejak Rainforest Resort, Pulau Pinang, MALAYSIA, 15/10/2012- 16/10/2012, International

  20. Validation on Proposals for Strategic Service Innovation at Automobile Service Center, National Cheng Kung University Tainan, Taiwan., 22/10/2012- 24/10/2012, International

  21. Menglobalisasikan Penggunaan Serat Batang Pisang Tempatan dalam Penghasilan Struktur Sokongan Pembungkusan Produk (ICT), Sutra Beach Resort, KualaTerengganu, Malaysia, 6/10/2013- 7/10/2013, International

Recognitions

  1. Shamsu Mohamad (PI) A Zuhairi A Majid (Co-researcher) (2007) Silver Medal - Biocera, Kementerian Pengajian Tinggi, Expo Penyelidikan dan Ciptaan Institusi Pengajian Tinggi Antarabangsa 2007,
  2. 1st Prize, NST - Peugeot NST Design Competitiion 2013, , 2013, National (A Zuhairi A Majid-Supervisor) Mohd Syafiq Aiman & Nor Aziewani
  3. Anugerah Perkhidmatan Cemerlang 2014 Universiti Sains Malaysia

Academic Awards

  1. Hadiah Sanjungan, USM, 2009, National (Biocera)

 

Awards for Innovation

  1. 1st Prize, NST - Peugeot design competitiion 2013, , 2013, National

 

 Member in Professional / Academic Associations

  1. MAJLIS REKA BENTUK MALAYSIA, Members , 2013, National

 

 Reviewing Articles in Academic Journals / Assessor of Working Papers / Reviewing Books

  1. As a jury/reviewer to Sustainable Tropical Environmental Design 2013 (STEdex 2013) Jabatan Reka Bentuk Perindustrian, Fakulti Senibina dan Reka Bentuk,UPM. Scorpus Index, STEdex 2013, Jabatan Reka Bentuk Perindustrian, FRSB, UPM, Serdang., 2013
  2. EXCEED coffee table book, Universiti Sultan Zainal Abidin,, EXCEED Industrial Design Vol.1 2013 Universiti Sultan Zainal Abidin, Terengganu., Mohd Hisham Omar, 2013

Communities

  1. Appointed as a panel of Malaysian Qualification Agency (MQA)

  2. Facilitator ,Karnival Malaysia Inovatif Zon Sarawak 2010,23/10/2010- 24/10/2010, National

  3. Wakil Dekan ,Perasmian Mural Sekolah,2/6/2014- 9/6/2014, National

  4. University Committee University Committee ,Penyelidik Program Penghakupayaan (Empowerment),16/8/2013- 31/12/2013, National

Others

 Exhibition

  1. 2013 KSDT Malaysia International Design Exhibition, Natural Cellulosic for Industrial Design, Korean Society of Design Trend, Members of KSDT, MGTF USM, Penang, 21/2/2013

Appointment

  • University Committee University Committee ,Penyelidik Program Penghakupayaan (Empowerment),16/8/2013- 31/12/2013, National
  • Chairman of School Committee Chairman of School Committee ,Pengerusi Jawatankuasa Akademik PP SENI,13/1/2014- 31/12/2015, National
  • Kolokium / Library Kolokium / Library ,2nd School of the Arts Research Colloquium,8/5/2014- 9/5/2014, National
  • Ahli Jawatankuasa Kecil Pusat Tanggungjawab - Sumber Manusia,1/1/2013- 31/12/2015, National
  • Ahli Jawatankuasa Kerja Penyediaan Rancangan Pengajian Ijazah Muda Teknologi Kraf dan Industri Kreatif,29/5/2013- 31/12/2013, National
  • Ahli Jawatankuasa Perancangan Cadangan Penawaran Program Sains Warisan,19/9/2014- 31/12/2015, National
  • Pengerusi Jaringan Industri & Masyarakat , Pusat Pengajian Seni, 15/11/2007- 25/3/2009
  • Timbalan Dekan , Pusat Pengajian Seni, 1/1/2013- 31/12/2015

Portfolios

zuhairi gam1

h gam2

 

Portfolio Ahmad-Zuhairi-01

Portfolio Ahmad-Zuhairi-02

Portfolio Ahmad-Zuhairi-03